Why Every Freelancer should have a Video Portfolio on YouTube

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Poonam Junjunwala

. 2 min read

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My personal YouTube channel has been the single most successful source of new client work for me. Here are some reasons why you should try making your own. As a result of the current state of the world, where nothing can be said for certain, it is more apparent than it has ever been how essential it is for a freelancer to have a diverse range of income streams at their disposal. Moreover, with the integration of video chat, you can take your client engagement to the next level. By incorporating video chat into your YouTube channel, you can have real-time interactions with your audience, providing them with a sense of authenticity and a deeper understanding of your skills and expertise.


Do People no Longer use Written Resumes and Regular Portfolios?

Never in a million years

Every company still uses written resumes as a tool to help sort potential employees and find the one who is the best fit for the position. In point of fact, larger businesses may spend a small fortune on powerful HR software in order to find the best talent available, which is especially the case when they receive hundreds of applications.

The question now is, what about standard online portfolios?

The use of online portfolios is still of the utmost significance. These not only serve as examples of your work and as a showcase for your creative abilities, but they also have the potential to bring in customers by improving your website's ranking. When combined with a blog, this strategy can significantly improve a website's position in the search results of a given engine.

Make yourself a channel on YouTube

YouTube is the platform that users should turn to for anything and everything related to videos. If you upload the most impressive examples of your work to YouTube, then it will be accessible to a very large number of people. Be sure to add video tags to your videos, such as "video production," "video editing," or "video producer," so that people who are looking for talent can easily find your work. Be sure to check out this guide from unamo, which covers 21 different ways to increase the number of views you get on YouTube. It contains some of the best YouTube tips available.

Video Content

Consider the instructional videos uploaded by professionals in the fields of cooking, make-up artistry, and home repair that have become increasingly popular in recent years. They have a massive following on YouTube and could be useful to independent contractors as well. For illustration's sake, let's say you're a designer; if you want to show off your skills, you could record a series of instructions detailing how you generate ideas for designs.

Work well done begets more work well done

Building a freelance practice through word-of-mouth promotion is by far the most effective method for gaining momentum. Always keep in mind that quality work has a way of drawing attention to itself. If you produce high-quality work and communicate its value to your audience, you can expect to attract a growing number of customers. Additionally, you shouldn't be afraid to approach your customers and ask for their recommendations.

Think About Whether or Not it Suits You

Before you take the first step toward becoming a freelance video editor, you should seriously consider whether or not the nomadic lifestyle is something you would enjoy. A regular full-time job provides you with guaranteed hours, predictable pay, and (possibly) health benefits, in addition to the opportunity to socialize with coworkers.

When you freelance, you are effectively acting as your own boss. There is no one who is going to hand you a list of responsibilities to complete each week. You are the one who needs to be responsible for bringing in new customers and working on the projects.

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